Traditional marketing and digital marketing
Traditional marketing is the old or offline method of promoting products and services using physical and non-digital channels. It focuses on reaching people through mass media and face-to-face communication. Examples of Traditional Marketing: Print Media: Newspapers, magazines, brochures, pamphlets. Broadcasting: TV commercials, radio ads. Outdoor Advertising: Billboards, posters, banners, wall paintings. Direct Mail: Letters, postcards, catalogs. Telemarketing: Promotional calls. Events & Sponsorships: Trade shows, exhibitions, sponsoring sports/cultural events Reaches a large local audience. Digital marketing Usually one-way communication (business → customer).Digital marketing is the online method of promoting products and services using the internet, digital devices, and electronic platforms. It connects businesses with customers through interactive, measurable, and cost-effective channels. Examples of Digital Marketing: Social Media Marketing: Face...